On December 28, Aomori's bakery company "Kudo Bread" (Aomori City, TEL 017-776-1111 ) launched a new product "Mame Daifuku (Torii no Onikoko)" based on the image of "Kotsugaru Oni Densetsu". ) ”Was released.

Kudo bread is known for its signature products such as "British toast" and "chocolate", but in addition to bread and sweet bread, it also manufactures and sells Japanese sweets and bento boxes, and is expanding mainly in Aomori prefecture. "Mame Daifuku (Torii Oniko)" is a long-selling product "Mame Daifuku" with a photo of "Torii Oniko" packaged.

"Torii Oniko" is a statue of a demon in the Tsugaru area, and sits in the torii of a shrine as an entity that pays for natural disasters and plagues. It is said that there are about 40 "demons" in the Tsugaru area (in Tsugaru dialect, you can add "ko" to the noun to get familiar with them).

From 2019 (Heisei 31), the Chunan Prefectural Citizens Bureau will launch the tourism content "Furutsugaru" with the aim of branding, and "Torii no Oniko" will issue a collection card and theme songs for local idols. We are focusing on disseminating information by requesting.

Naoyuki Nasu of Kudo Bread said, "The demons in the Tsugaru area are" good demons, "and in some areas Setsubun does not sow beans. By eating the bean daifuku that we sold, we made it a product that would be beneficial. I wanted to. "

There are 9 types of packages. The package is a sticker, and it is said that it is a type that can be peeled off from the mount and collected. The nine types selected are "Oni Ko" in the Hirosaki and Hirakawa areas, and the green "Oni Ko" of "Naijo Hachimangu", which is said to have been made first in the Tsugaru area, and red. "Oni Ko" from "Sanja Shrine" (Hinuma, Hirakawa City), which is characterized by the blue demons of the hood, is selected.

Mr. Nasu says, "I want my family to choose their favorite demons and have fun."

The price is 119 yen. Sales locations include Daily Yamazaki, supermarkets, drug stores, and Kudo bread dealers in Aomori Prefecture.