The image character “Rin” used by JA Tsugaru Mirai (Hirakawa City, Aomori Prefecture) in the packaging of apples for gifts is currently attracting the attention of people involved in the Toyosu market.

"Rin", a beautiful girl character from "MOE" series, which has been developed by JA Mirai Tsugaru since November 2009, wears twin-tailed black hair and apple flower design kimonos and apple accessories. I wear it. JA Tsugaru Mirai is now using it for apple juice labels.

According to a man in his 50s who works in the sales department of Toyosu Market, when he visited Aomori for a business talk on July 3, he asked the person in charge of Mirai Tsugaru to help sell apple juice with the illustration. It was requested. "It's been used for more than 10 years, but I knew it for the first time," said the man.

After that, on the official Twitter of "Toyosu market dot com", he said, "Do you want to make Seri people "I will sell apples in this box this year" fashionable * true story" (original mama) "Moe illustration is younger every year I would like to make the best use of the opportunity I learned this time and focus on selling apples using the illustration of "Rin" after December, when it is the season for apples."

The person in charge of the JA Tsugaru Mirai Vegetables and Apples Department said, "The person in charge at the time when I liked moe-type characters planned it with reference to the moe character of Akitakomachi that was set up with JA Ugo. The illustration was done by illustrator Chinami Fujii. , We prepared two types of sizes, 3kg and 5kg, and made posters."

"It's been more than 10 years since its appearance, and it's been known by the nickname "Rin-chan" in the company, but in recent years, there were no plans or campaigns and it was quiet." “I've had several inquiries about the box only in the past, but I understand it as a privilege to buy apples for gifts. At first, I asked a Toyosu representative with a light feeling, but in an unexpected way It seems that it stayed. I want to expect this year."