On September 4, the Hirosaki Sponsorship Research Project survey will be announced in front of the Hirosaki Sports Park (Toyota Hirosaki City).

This project is to study and consider local activities so that university students can voluntarily promote “town development”. Last year, we surveyed NPOs in the region, but this year, we surveyed the companies that support Hirosaki's adult club team, "Brandue Hirosaki FC," to see the merits of becoming a sponsor and the relationship between them.

23 students from Hirosaki Gakuin University participated and visited 7 sponsor companies. Student representative Reio Sakuraba (3rd year) said, “It gave me an opportunity to learn about a local company that I didn't know much before the survey, which changed my consciousness toward society.

In the survey results, in addition to introducing each company such as its main products and features, we reported the effectiveness of advertising activities by becoming a sponsor. There were also reports of the results of a survey conducted for supporters, and announced the high level of interest of sponsor companies. Mr. Sakuraba said, "I felt that the companies that became sponsors often supported the area in terms of contributing to the local community rather than advertising."

Brandue Hirosaki FC President Nobufumi Kurobe said, "Some sponsors support the company by utilizing it as an in-house communication tool and making the most of the characteristics of each company. I had a chance to learn about my own technology again and learned myself."

On the same day, Brandue Hirosaki FC will play a home game, and a poster of the research report will be displayed near the venue. The students who surveyed are resident and give explanations. Holding time is from 11:00 to 15:00.